Storytelling Program For Businesses

Designing Storyboard Backcasting Strategy
Course Description

This course provides the opportunity to develop synergy between strategic planning and storytelling, guiding participants to leverage storytelling techniques to effectively communicate and implement strategic initiatives within organizations. The storytelling backcasting model is the systematic process of infusing narratives, experiences, and ideas, into your strategy by working the process backward to identify essential milestones in product or service design. Participants will explore how to infuse narratives into strategic frameworks, enhancing engagement, alignment, and execution of organizational strategies.

  • Learn to craft compelling narratives aligned with organizational strategies, enhancing understanding and buy-in from stakeholders at all levels.
  • Acquire skills to communicate complex strategies in a clear, relatable manner using storytelling techniques that resonate with diverse audiences.
  • Understand how storytelling can align teams, departments, and stakeholders toward common strategic goals, fostering engagement and commitment.
  • Discover how storytelling can aid in presenting strategic options and supporting decision-making processes, making strategies more relatable and actionable.
  • Develop the ability to create a visionary framework by integrating storytelling elements into strategic planning, motivating teams, and inspiring action.
  • Engage in practical exercises and case studies to apply storytelling methodologies in developing and refining strategic plans, receiving feedback to refine storytelling strategies.

This course caters to executives, leaders, strategists, and professionals involved in strategic planning and organizational leadership. By mastering the fusion of strategy and storytelling, participants will gain the tools to drive impactful change, fostering a culture of understanding, alignment, and execution within their organizations.

Instructor. Osita Ifezue.
Duration. 1 week or 20 hours of strategy implementation

€2500+24%VAT

Business
Storytelling
Course Description

The Business Storytelling course is a program designed to infuse life into your product or service through storytelling. This course focuses on empowering participants to craft narratives that captivate customers and establish emotional connections with their brands.

  • Understanding and Using Storyboard Backcasting Model
  • Learn the Power of Business Storytelling and Story Systems
  • Exploring Emotional Connections in Brand Narratives
  • Creating Immersive Storytelling and  Synergizing with Organizational Insights
  • Structuring Stories and Tailoring Story Systems to Your Brand 
  • Strategies for Ongoing Storyboard Development and Adaptation
  • Master the Application of Business Storytelling
  • Case Studies and Real-life Applications
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This course is ideal for marketing professionals, brand managers, entrepreneurs, and individuals seeking to leverage the impact of storytelling to forge strong connections with their audience and brand narrative.

Instructor

Osita Ifezue will guide participants through the intricacies of crafting narratives that resonate with audiences. This course covers a comprehensive 5-day program featuring practical workshops, course materials, and a Certificate of Completion upon fulfilling the course requirements.

Duration. 1 week or 20 hours of strategy implementation

€2000+25.5%VAT

Turn Insights into Data Storytelling
Course Description

This course is designed to empower individuals with the expertise to craft persuasive narratives using data, effectively conveying insights and influencing decision-making through compelling storytelling techniques. Participants will learn how to turn insights into stories around data, making complex information easily understandable and engaging.

  • Acquire skills to interpret data effectively and translate statistical information into captivating stories that resonate with stakeholders.
    • Learn to leverage various data visualization tools and techniques to create visually appealing and informative presentations that enhance storytelling.
    • Develop the ability to communicate insights derived from data persuasively, influencing decision-making and driving impactful actions.
    • Understand how to tailor data-driven stories to specific audience needs and preferences, ensuring maximum engagement and comprehension.
    • Explore the ethical implications of data presentation and storytelling, ensuring transparency and integrity in communicating data-driven narratives.
    • Engage in hands-on exercises, case studies, and real-world examples to practice data storytelling techniques and receive feedback to refine storytelling skills.
Instructor. Osita Ifezue.
Duration. 1 week or 20 hours of strategy implementation

€2000+25.5%VAT

Implementing Storyboard in Organization Strategy
Course Description

This workshop develops the art of constructing organizational storyboards to shape your organization’s storytelling strategy. Participants will learn the art and science behind storyboarding, creating a Storybank for teams, and gaining the skills needed to craft strategic narratives that resonate with stakeholders.

  • Learn to develop a clear roadmap for your organization’s stories, enabling a structured approach to narrative-building aligned with strategic goals.
  • Acquire the tools to communicate ideas effectively, fostering improved understanding and alignment across diverse teams and departments.
  • Understand how to align disparate strategies across various operational facets, ensuring coherence and unity in organizational objectives.
  • Harness the power of storytelling to inspire action within teams, encouraging engagement, motivation, and commitment to shared goals.
  • Gain insights into implementing the storyboard backcasting process. Explore methods to capture stories and infuse them strategically into product or service design, ensuring a more cohesive and impactful approach to innovation.
  • Learn the systematic approach of storytelling backcasting, integrating narratives, experiences, and ideas into organizational strategy. Discover how to work backward, identifying crucial milestones in product/service design, resulting in a more coherent and effective strategy.
This workshop is ideal for leaders, managers, strategists, and professionals seeking to elevate their organizational storytelling capabilities, fostering stronger alignment, communication, and strategy execution across their teams and departments.
Instructor. Osita Ifezue.
Duration. 1 week or 20 hours of strategy implementation

€2500+25.5%VAT

Storytelling for Entrepreneurs
Course Overview

Storytelling for Entrepreneurs is designed for startups seeking to make a powerful impact on investors, potential co-founders, and customers. This training equips entrepreneurs with the skills to craft storytelling that resonates with key stakeholders.

  • Develop Powerful Entrepreneurial Narratives
  • Tailor Messages to Resonate with Investors, Co-founders, and Customers
  • Practical Techniques for Confident Delivery
  • Customized Feedback Sessions for Story Refinement
  • Understanding the Importance of Storytelling in Entrepreneurship
  • Learn Techniques for Engaging Story Development
  • Understand Strategies for  Story Development and Adaptation
  • Research Case Studies and Applications
This workshop is for entrepreneurs, startup founders, professionals, educators, and individuals eager to enhance their communication skills in the entrepreneurial ecosystem. Whether beginners or seasoned entrepreneurs, this workshop accommodates participants at all skill levels.
Instructor The workshop is led by Osita Ifezue, an expert in storytelling and communication strategies.
The course fee is €850 + (25.5% VAT)
Duration. 1 week or 20 hours of strategy implementation

€2500+25.5%VAT

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Our Workshops

Presenting Engaging Data Stories

Efficitur lobortis amet faucibus feugiat aptent convallis cubilia bibendum nostra nulla Lose the boring slides, and stop your audience tuning out of your presentations. Imagine in your next presentation meeting that involves a bunch of facts and figures, starting with, 'I am going to tell you about an experience of exceptional customer service by one of our team members’. Often when data is presented with boring slides, the audience disconnects. The Data Storytelling workshop helps you discover how to fuse storytelling into your business presentation to enhance engagement. arcu

Storytelling Strategy for Diverse Teams

Working in Diversity, Equality, and Inclusion can benefit a business when done right! Storytelling can be a powerful tool for helping individuals from diverse backgrounds and perspectives to work together. We aim to empower people with communication strategies to change your communication to a story-driven strategy.

Implement Strategic Change Storytelling

Change is constant, but changing the status quo can be challenging for any organization. Remember when you are migrating to a new CRM? Many people resisted, even when it could improve their work. How can strategic storytelling help you communicate and implement changes to get the right results? Understand who your story is for.

Business Storytelling

From a one-person startup to large corporations, business storytelling can unlock new opportunities for you to connect to those that matter to business. Discover the power of storytelling in business. Discover how to craft business narratives that resonate with your clients, employees, and stakeholders. Learn to fuse stories into your brand, strategies, and presentations. Drive engagement, build trust, and elevate your business. Loyal customers will follow brands that inspire them.

Develop Organizational Storyboard

The storytelling backcasting model is the systematic process of infusing narratives, experiences, and ideas, into your strategy by working the process backward to identify essential milestones in product or service design.

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